Last month, I attended the launch of the United Scents of America’s Massachusetts fragrance launch. How fun is this concept? Founders and scent experts Sasha and Samantha have teamed up to bring you the reminiscent smells of some of your favorite states– in a perfume. They use focus groups to create the scents that aim to bring back memories and embody the aura of said the states. Massachusetts is the newest in the line– which already included California, Florida, New Jersey, New York, Texas, and Hawaii. I think they hit it on the head– a little woodsy, a little salt watery, and with an overall sweetness. It really encapsulates an autumn day in my favorite New England state.
The entire line is proudly made in America and can be purchased online, or in select stores in respective states. Purchase your Massachusetts candle or perfume here, or at Shake the Tree in the North End of Boston– 67 Salem Street, Boston MA 02113.