Category Archives: Fashion

Prep for Summer

Prep for Summer Boston Preppy Pop-Up Shop

A little local love today, but these brands will ship anywhere so all of you ladies + gents better listen up!

From now until April 28, 301 Newbury Street is home to the Prep for Summer pop-up shop, featuring a number of local preppy designers showcasing some of their newest products and designs. Shirts, hats, shoes– you name it, they got it [probably in needlepoint & probably monogrammable].

Let me give you a walk through the cute space they have set up [Adirondak chairs and all!]:

Beacon & Brewster Boston

Beacon & Brewster:: Tees + Polos for a Cause
Each shirt’s color represents a cause [think Alzheimer's Awareness, Breast Cancer, etc.], and a portion of each shirt’s profits are donated directly to the charity of the corresponding color. Read my review from last summer here!

Shop for a cause Boston | Beacon & Brewster Polo Shirts

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York Design Co Needlepoint Cuffs

York Design Co:: Needlepoint cuffs, clutches, belts, & headbands
I have been in love with Laura’s work forever– choosing which pieces and designs to purchase is the only difficult part! Look out for more of her cuffs around the blog soon… :)

Preppy Monogrammed Cuff Bracelets

Where to buy York Design Co

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Cape Cod Needlepoint Hat

Harding-Lane:: Needlepoint Hats
Creators of the original needlepoint hat, siblings Sarah & Steve have just the cutest line of New England-themed pieces. Adjustable and made from pre-washed fabric, these have the same feel of your favorite ten-year-old worn-in baseball cap. Now, do I go for the lighthouse or Martha’s Vineyard one?!

Preppy Hats

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Category 5 Women's Pink & Green Boat Shoes

Category 5 Boat Shoes:: Men & Women’s Boat Shoes & Accessories
High-quality water- and stain-resistant boat shoes in just the cutest of colors! Double win: you can monogram them with your initials or sorority letters [#totalprepster]. Also fell in love with their leather bracelets with the boat cleat clasp– they are all made in Rhode Island!

Leather Shoe Laces Bracelets

New England Boat Shoes

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Preppy Silk Ties

Dock & Harbor:: Silk Ties & Scarves
Stunning silk ties and scarves in just the prettiest of whimsy fabrics! I was beyond impressed with the quality of these and could easily see them rivaling coughvineyardvinescough

Dock & Harbor Maine Silk Ties & Scarves

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Cape Cod Shoe Supply

Cape Cod Shoe Supply Co:: Coastal-Inspired Sandals
Such fun flip flops for the whole family! Featuring hand-braided rope, these are not the sandals to fall apart after one summer.

Nautical Rope Sandals

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Newbury Street Pop-Up Shops Boston

Prices range from $10 to to $140, but best of all, 10% of all proceeds will be donated to The One Fund. And remember, the pop-up shop will only be around until Monday, so get to Newbury this weekend to prep your summer wardrobe!

[ Prep for Summer Pop-Up Shop ]
[ 301 Newbury Street ]
[ Boston, MA ]

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Floral Skirts + Fresh Tennies

Lilly Pulitzer Fabric Skirt | Preppy Pink Shop Etsy

Because isn’t that what spring is made of?

Just wanted to pop by + show off two new additions to my closet that are getting tons o’ use so far this spring!

Lilly Pulitzer Lucky Charms Skirt

White Tee, Sonoma | Lucky Charms Skirt, Preppy Pink Shop | Bow Ring, Kate Spade | Tassel Tote Bag, Old Navy | Lacoste Marice Sneakers c/o OnlineShoes

I’m a big fan of Keds, but these fresh Lacoste sneaks totally rival them. I mean, it’s way difficult to compete with slip-on shoes… I’ve been sliding them on and off daily this spring! They’re perfect for commuting too– the season of Uggs-before-heels has passed gals; load up on them tennis shoes.

Word to the wise, I found that this particular pair ran a bit big, so I would consider sizing down!

Preppy Pink Shop Skirt Review

If you’ve been reading [shell chic'd] for a while, you’ve probably come to terms with my addiction to Preppy Pink Shop goods [as seen here | here | and here, among elsewhere]. Justice makes the most darling + not to mention COMFORTABLE skirts around, and many in hard-to-find Lilly Pulitzer fabrics! I’m currently crushing on the Nautical Ships + First Impression prints [seriously, pre-order this now because it will NOT last!].

[ post script: PPS has a bunch of Lilly Derby Hats for sale via Instagram right now-- snag those up in time for the Kentucky Derby next weekend! ]

White Lacoste Slip On Sneakers

For 20% off your Preppy Pink Shop Etsy orders, be sure to use code SHELLCHIC! Can’t wait to see what you pick out! xx


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Dear Kate

I swear y’all. The incredible + innovative underwear designers I’ve been introduced to lately make me want to forgo VS for good. Dear Kate is a new designer making some of the best in performance underwear for ladies.

Dear Kate Underwear

Don’t lie to me: you definitely have your period panties [sorry, there's no better phrase for them]. And they are probably pretty granny-like and you probably feel pretty dingy when you wear them. No, just me? Yeah, didn’t think so.

Dear Kate Panties Review

Dear Kate‘s darling line of silky-good underwear have a built-in liner that protects you as well as a pantyliner would. Because honestly, let me tell you: those leggings, yoga pants, or gym shorts you’re sporting on the go? The only thing worse than a visible-panty-line is a visible-panty-liner(!).

high performance active underwear for running + the gym

Choose from the Vera [my favorite!], the Ella// the Margot // the Hazel [above-- best for active!] // the Amelia // or the Rosa styles, and bikini // hipster // thong // cheeky // highrise // or brief cuts. Even pick your lining– full or mini depending on how Auntie Flo is feeling. [Is this too much? Apologies.]

Best Underwear for Dancers

All my dancer ladies:: you, especially, should consider the Margot Collection– named after our girl Margot Fonteyn for high-performing women always on the go!

No more hand washing, no more leaks. And ohmygawd sosoft&comfortable. And best of all? Made in the USA.

You can shop the full collection here, and Dear Kate is generously offering my readers 25% off their first purchase with code shellchic’d from now until May 15! I guarantee you’ll love them. If you don’t, Dear Kate will send you a whole new pair. How’s that for a promise?

Dear Kate Review

Full disclosure: I was provided a pair of Dear Kates for review; all opinions expressed are my own. All images copyright Dear Kate.


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Derby Day Prep

Exactly 15 days until Derby Day! For a Northern girl, I happen to love watching [& celebrating] the Kentucky Derby… overly preppy sundresses, big hats, seersucker, mint juleps, and all. Here are just a few of the dresses + accessories I’ve had my eye on for this year’s ensemble…

What to wear to the Kentucky Derby


[ Horse & Hound Needlepoint Hat, Harding-Lane ]
[ Packable 5+ Brim Hat, Toucan Hats ]
[ Horseshoe Charm Bangle, Alex & Ani ]
[ Gold Plated Horseshoe Earrings, ASOS (sale!) ]
[ Mint Julep Cup Vase, Design Darling ]
[ Striped Paper Straws, Talking Tables ]
[ Horse Print Skater Dress, ASOS ]
[ Airy Shift Dress, Lilly Pulitzer ]
[ Seersucker Ruffle Neck Dress, Target ]
[ Seersucker Natalie Dress, Just Madras ]
[ Churchill Downs Scene Dress, Vineyard Vines ]

Now if only I could get BF to sport that pastel bow tie

Will you celebrate the Derby this year? Better yet, anyone going?!


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Take a [harbor]walk in my shoes…

Boston Harborwalk Seaport

hey! spring!

The [almost]-seventy degree temps this past weekend meant one thing: I was hitting the Harborwalk! I usually pop on in the North End and walk all the way to Seaport, so the walk requires two things: nice weather [check!], and comfortable shoes!

Woven Brown Leather Sandals

The team at White Mountain [they're based in New England-- hey local!] sent me these super comfy catamaran sandals, and I couldn’t wait to break them out for one of our first days of sandal weather. I walked hours in them and didn’t get one blister! They also come in Natural and I am definitely not contemplating getting them in a second color or anything…

J.Crew Whale Sweater | Urban Outfitters Green Fit + Flare Dress

Whale Sweater, J.Crew [similar] | Dress, Urban Outfitters [similar 1; 2] | Crossbody Bag, Madewell | Tassel Keychain, Design DarlingCatamaran Sandals, White Mountain

Green Navy Whale Sweater

I’m also on the hunt for comfortable (or even just bearable!) spring wedges, and am loving these Tigerlily Honey Heels and Mamba Navy Wedges. Amiright?

Gold Tassel Keychain | Madewell Leather Purse

Boston Spring Fashion

Catamaran Sandals | White Mountain Shoes Review

White Mountain is giving my readers 22% off their purchase with code SHELL22– what will you pick up?!


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Last-Minute Easter Dresses

Despite Easter being weeks later than it was last year, the holiday has still managed to sneak up on me! If you’re at a loss for what to wear this Sunday [like me!], here are a few last-minute dress options…

What to Wear for Easter

Lexington Dress, Lilly Pulitzer | Polka Dot Scuba Fit & Flare Dress, Gabby Skye | Tencel Denim Fit & Flare Dress, GAP | Striped Silverscreen Dress, Kate Spade | Emerald Poppy Textured Dress, Pim + Larkin | Phoebe Ruffle Neckline Dress, Lilly Pulitzer | Eyelet Wildfield Dress, Madewell | Sunflower Lace Dress, Collette Dinnigan | Crepe Shift Dress, Wayf

What do you sport for Easter dinner?


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April Showers

So we talked about the fun side of spring earlier this week, but of course with every spring comes days & days of rain as well! These annual April Showers posts are always a good challenge for me though… there’s no escaping the rain, so might as well sport pieces that you’re excited to wear! I always find that makes weather a bit more bearable :)

Pink & Navy Rain GearUmbrella, Kate Spade ]
Dog Cotton Trench Coat, C.Wonder (how cute is this?!) ]
Mini Nylon Crossbosy Easy Tote, C.Wonder ]
[ Belted Trench Coat, Calvin Klein ]
[ Posh Wellies, Joule's ]
[ Ballet Flats, Hunter ]


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It’s so darn close I can taste it! Tulips and cuffed jeans and sunnies and open-toed shoes close!

Boston Spring Uniform

Pullover Top, Old Navy [similar 1; 2] | Boyfriend Jeans, Gap [similar] | Piper Sunglasses c/o Warby Parker | Necklace, Savas Studios [similar] | Rope Bracelet, Oh Buoy Boston | Idiom Bangle, Kate Spade | Bow Ring, Kate Spade | Tassel Tote, Old Navy | Wedges, Ralph Lauren [similar 1; 2]

Ok, the sandals may have been a bit premature. The sunglasses, though, were NOT! Thank goodness our Vitamin D is finally about to be replenished around here… this past weekend was full of reasons to try out my new Warby Parker sunglasses– from the recenly launched [and limited-edition!] Spectrum Sun collection.

Warby Parker Sunglasses Review

Tortoise Sunglasses

Tassel Tote Bag

Warby Parket Piper Tortoise

Trader Joe's Pink Tulips

Boston Fashion Bloggers

Have you pulled out the sunglasses and open-toed shoes for the season yet?

psst! Lots of sales in this post too– Take 30% off online at GAP today with code BRIGHT. At Old Navy, card holders get 30% off their purchase today with code STUFFSAVE. No card? Still take 20% off with code SAVE20!


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BHLDN Chestnut Hill

BHLDN Bridal Jewelry

Let me make a few things clear::

1 // I ain’t engaged.
2 // I’m hardly wedding obsessed [not even a secret Pinterest board for this girl!]
but, 3 // I think BHLDN is the most beautiful thing to grace the world of weddings since the vows themselves.

I mean, born out of Anthropologie, how could it not be?

As a part of my day at Chestnut Hill Square, I stopped in the new BHLDN and swoon. You do not have to be a bride or even a bridesmaid to love this store. Gorgeous party dresses, jewelry, shoes, clutches, party decorations, and gifts galore.

BHLDN Summer Dresses

BHLDN Chestnut Hill // Boston

BHLDN Bridesmaid Dresses

BHLDN Pink Lace Dress

[ Martine Dress ]

With wedding season just around the corner, you can be sure I’ll be picking up some gifts + party-guest dresses here!

BHLDN Bridal Boston Review

Ariel Dress | Cheers! Banner
Perle Bracelet | Harlow Dress
Vivacious Peep Toes | You’re My Lobster Card
Gilded Chevron Runner | Dapper Bottle Stopper

Have you been to a BHLDN yet?

[ BHLDN Chestnut Hill ]
[ 220 Boylston Street ]
[ Newton, MA  02467 ]
[ 617.527.3081 ]


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Via Limoni

Apartments in Rome

My sweet mama just returned from a little Italian vacay in the heart of Rome. Not at all to say I haven’t been beyond grateful for all of the traveling I’ve gotten to do this year, but I still have to admit that it’s been a liiiiitle hard to keep my jealousy to a minimum… I mean, it’s Italy!

So I’ve just been sitting over here soaking in every snippet of sun we’ve been given in Boston lately, and dreaming about Rome//Venice//Florence//Capri with Kate Spade‘s new inspired collection instead…

Kate Spade Italy

Broome Street Capri | Whitley Top2 Park Avenue Darling | Pointer Sneakers ]

Kate Spade Italy Collection | Spring 2014

Lyric Dress, $398 | Lemon Embroidered Straw Fedora, $98 | Bella Print iPhone 5 Case, $40 | Capri Espadrille Lila Wristlet Pouch, $128 | Via Limoni Bella Wristlet, $148 | Jumper Wedges, $258 | When Life Gives You Lemons Idiom Bangle, $98 | Via Limoni Lemon Coin Purse, $78 | Via Limoni Vivi, $248 | Grand Tour Wicker Camera Bag, $298 | Capri Espadrille Maise, $248

Favorite new motto? When life gives you lemons, make limoncello.

Anyone else have any Italian travels on the schedule, so I may live vicariously through you as well?

edit:: Just in time! Today is Kate Spade’s Friends & Family Sale– extra 25% off your purchase with code S14FFUS


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