Friday is the New Black

Best Black Friday / Small Business Saturday Deals Boston

image via

To not completely overwhelm you, I’ve rounded up just a selection of my favorite stores’ deals for this week… will be updating throughout the weekend and on Cyber Monday as more turn live!

Ann Taylor:: 50% off with code THANKS [Friday]
Anthropologie:: 25% off with code HOLIDAY25
ASOS:: 30% off with code TGIBF
Boden:: 30% off everything + free shipping with code 3D9Y [Friday-Sunday]
Boutikey:: 25% off + free gifts [Friday]
C. Wonder:: 40% off everything [Wednesday-Monday]
Capwell + Co:: 35% off with code BLACKFRIDAY [Friday-Monday]
Design Darling
:: 20% off with code MANYTHANKS [Wednesday-Monday]
GAP:: 50% off with code BLKFRIDAY [Thursday-Friday]
J.Crew:: 30% off full-price styles + 40% off sale + free shipping with code HOLIDAY [Wednesday-Sunday]
J.Crew Factory:: 50% off everything + free shipping with code GIVETHANKS
Jack Rogers:: Select styles on sale + free shipping
Jack Wills:: 30% off with code THANKY
Joie:: 25% off with code THANKS [Wednesday-Monday]
Kate Spade:: Up to 75% off in the Surprise Sale!
Kiel James Patrick:: 25% off with code SETSAIL
Lands’ End:: 30% off with code VALUE + Pin 2626
Lilly Pulitzer
:: Free gifts with any purchase + free shipping
Madewell:: 25% off with code GIFTON [Tuesday-Sunday]
Marley Lilly:: Free Christmas Plaid Blanket Scarf [think Zara!] with $100 purchase
Old Navy:: Up to 50% off everything [Thursday-Friday]
Pink Bubbly Shop:: 10% off one item // 20% off 2 items // 30% off 3 items [Friday-Sunday]
Piperlime:: 25% off with code THANKFUL25 [Thursday-Sunday]
Shopbop:: 15% off $250 // 20% off $500 // 25% off $1000 with code GOBIG14
Sole Society:: 30% off all footwear [Wednesday-Sunday]
Tommy Hilfiger:: 40% off with code BF40 [Wednesday-Sunday]
TOMS:: 25% off with code CHEER
Tory Burch:: 20% off $300 // 25% off $500 // 30% off $750 with code LUCKY + gift with any $150 purchase [Wednesday-Monday]
West Elm:: 10% off $100 // 15% off $250 // $20 off $500 // 25% off $1000 with code SUPERSALE [Wednesday-Sunday]

/ / / / / / / / / / / / / / / /

And for all my local ladies, I hope you’ll be out supporting Small Business Saturday! Here’s what’s goin’ on in the Bean (+ more to come!)…

The Grommet @ Michelle Willey:: You’ve all heard of The Grommet? A [mostly] online retailer that curates collections of unique products by undiscovered Makers? For the first time, they are taking things off-line and are hosting a holiday pop-up shop at Michelle Willey in the South End for the month of December. I’ll be sharing lots more on that next week, but in the meantime, pop in this Saturday (11/29) between 2 and 6pm for free gift wrapping to celebrate Small Business Saturday! #GiveDifferently

Boutikey:: 15% off in store + lots of chances to win free gifts with purchase!

Second Time Around:: 50% off everything 7-10am Friday only + 30-50% off after 10am

About these ads

Leave a comment

Filed under Fashion

Purple with a Purpose

Purple flowers in winter

Hitting the pause button on all of the holiday madness to focus on a piece of November that does not have to do with turkey, cozy layers, or Black Friday deals. November is also Epilepsy Awareness Month. I’ve shared bits of my story before, and while I never mean to drone on it, I feel a sort of responsibility to the 1 in 26 Americans who will develop epilepsy in their lifetime to use this public space to spread a little awareness.

So today, I wear purple to draw attention to the 65 million people around the world living with this condition. Anyone can develop it at anytime. And all I want you to do is be aware + know how to respond if you do ever witness someone having a seizure. Here’s a quickie First Aid Guide. Give it a read, you could save a life :)

And now, fun things! Clothes! Winter white!

Lavender tee

Winter White Jeans

Denim Jacket, Old Navy | Purple Tee, Zara [similar 1; 2] | Lace Bandeau, Free People | White Jeans c/o Articles of Society | Monogram Necklace c/o Onecklace | Needlepoint Cuff, York Design Co. | Bangle, Talbots [similar] | Tassel Tote, Old Navy [similar 1; 2] | Booties c/o White Mountain Shoes [similar]

Epilepsy Awareness

Leather tassel tote

Needlepoint monogrammed cuff bracelet

Thank you for letting me share. Wishing you all a wonderful Thanksgiving with so much to be thankful for! I’ll be back one more day this week with some Black Friday/Small Business Saturday Deals :)



Filed under Fashion, Life

Bean Boot Guide


Oh HOW much fun did I used to make of my mama for wearing her LL Bean Duck Boots? I thought they were the funniest when I was little. Then I grew up. Moved to New England. And became a convert quicker than you can say “Nor’easter.” These silly things are lifesavers in Boston winters.


I remember getting a lot of questions regarding mine last winter, about which style and insulate I have + recommend, so here’s your cheat sheet::

LL Bean Boots Guide | Thinsulate or Not

Rubber Moc:: The tried and true “duck boot.” Not great for snow, but make a good rain bootie when you don’t feel like wearing knee-high wellies.

6-inch:: Truthfully, I like where the 6-inch boots hit my legs a bit more (I’m 5’4 for reference), but in the snow + slush, I’m grateful to have the extra height while walking through some of the bigger snow drifts.

8-inch:: Mah jam. Seen here.



Navy Plaid Puffer Vest, Old Navy | Chambray Shirt, Old Navy | Jeans, H&M | York Design Co. Whale Cuff c/o Ma Petite LuLu | Necklace, J.Crew [similar] | Mini Transport Crossbody, Madewell | Bean Boots + Socks, LL Bean


For the lining? Standard will certainly save you a few bucks, but if you’re wearing these in single-digit winter temperatures like I am for a handful of months each year, you’ll be happy with a little extra lining. Mine have Thinsulate and are plenty warm [I wear extra knobby socks, like these, for super frigid days]. You can also take things a step further with their Thinsulate/Gore-Tex to be sure no moisture seeps in, or Shearling-Lined for serious warmth.



Not sponsored by LL Bean, just a serious fan girl over here.

Do you wear Bean Boots? Which ones do you have?



Filed under Fashion

Gift Guide:: For the Nauti Girl

I know you all must be overloaded with holiday gift guides right now, and Thanksgiving hasn’t even hit. This year, I’m not shoving another “Gifts for Your Best Friend” collage down your throat, but rather sharing ideas that speak to what this blog is all about:: celebrating the local and the coastal. First up, gifts for the seafarer on your list…!

Nautical Gift Guide | Best Nautical Gifts

one | two | three | four
five | six | seven | eight
nine | ten | eleven | twelve
thirteen | fourteen | fifteen
sixteen | seventeen | eighteen

Tell me: are you on the nice list, or the nauti list?



Filed under Home

These Boots Were Made For…

Black / Tan Riding Boots


All over town, actually.

BF and I had a rare not-a-thing-on-the-schedule weekend day recently. [Ok, there was a lot of football on the schedule, but it was too perfectly crisp outside to stay in all day.] We couldn’t muster the energy to rent a car, and I was craving a walk over a drive anyway. So we headed downtown to an area that’s been my happy place since I moved here almost eight years ago:: The Public Garden.

Cliche, whatever.

Boston Public Garden Photography

Processed with VSCOcam with s1 preset

Gold Sequin Skirt

Blazer, American Eagle [similar 1; 2] | Chambray Shirt, Old Navy | Sequin Skirt, Zara [similar 1; 2] | Bow Belt, Anthropologie [similar] | Infinity Scarf, thrifted [similar] | Kensington Satchel (on sale!), Madewell | Rockport Tristina Crest Riding Boots c/o Planet Shoes

But the crunchy leaves! The hot coffee in hand! Picture-perfect fall day in the prettiest of settings.

The fine team at sent me these riding boots to complete the image. I don’t understand the concept of uncomfortable boots [I’d wear heels if I wanted to be in pain, right?], but I know they unfortunately exist. THESE are not them and are so, so comfortable and soft. I walked around all day in them, through the Garden, down Newbury Street for sushi, lattes, and window shopping, and over to Comm Ave to make our way home. They are the best riding walking boots I’ve ever gotten my hands on, and I know they will be accompanying me on a lot of our upcoming adventures.

Gray Boyfriend Blazer

Boston Fall Foliage

Make Way for Ducklings Statues

Boston + Make Way for Ducklings

Planet Shoes Rockport Boots Review

Boston Cranberries

Comfortable riding boots

PlanetShoes is giving my readers 20% off their purchase from now until December 31st. Just use code SHELLCHICD20 at checkout! I’m also loving these booties, these Sperrys (obviously– and on sale!), and these weather-proof cuties.

Let me know what you pick up and where your new shoes end up taking you!



Filed under Fashion

Under $100 Holiday Dress & Shoe Guide

‘Tis the season for holiday dinners, parties, fundraisers… andddd being overwhelmed with both what-to-wear dilemmas and the expenses of this time of year.

SO, to maybe make things just a teeensy bit easier on you, I’ve rounded up 12 Days of Dresses (and shoes!), and every piece is under $100. So whether you need an LBD to dress up or down and take you from day to night, or a fully sequined number for New Year’s Eve, have at it!

Christmas dresses under $100

one | two | three
four | five | six
seven | eight | nine
ten | eleven | twelve

Holiday shoes 2014

one | two | three
four | five | six
seven | eight | nine
ten | eleven | twelve

How do you manage your holiday wardrobe with so many places to be, people to see?



Filed under Fashion

Kate Spade Holiday

Posting twice in a day because a) This do-not-miss sale lasts only through the weekend and b) ANNA KENDRICK.

Kate Spade New York very rarely fails to impress me, but they especially knock it out of the park with their holiday collections, this year being no exception. A roundup of some of my favorite pieces to add a little glitz to your season–whether you’re picking up something for the hostess or yourself…!

Kate Spade Holiday Hostess Gifts

one | two | three | four
five | six | seven | eight
nine | ten | eleven | twelve

KSNY is offering 25% off your entire purchase with code BEMERRY, but hurry! Sale ends Sunday at 11:59pm!



Filed under Fashion

Boden on the Go

Boden Activewear Review

You all remember my fabulous British friends at Boden? [No? Here’s a Boden dress from last summer!] They just launched the most fun line of activewear and sent me some pieces to try out!


Run Faster Sweatshirt | Run Faster Tee | Run Faster Leggings all c/o Boden

Navy Printed Leggings

Believe it or not (I know you won’t), I actually DID go for some semblance of a run in my new set. Sososo comfy, and every pieces has those added features you crave– thumb holes in the sweatshirt, concealed zip back pocket in the leggings for your house key, and TONS of stretch.

I first thought the geo print might be a little loud for my style, but after the number of compliments I received wearing the pieces to dance rehearsals last week, I’m now totally inspired to break out fun activewear more often.

Womens FItted Running Tee Navy

I LOVE that this all goes above and beyond in the matching department– even the tee‘s lining is the same fun geometric print! Now I’m tempted to get the sports bra too…

A note on sizing:: This is the US store, so go with your normal US size– no need to convert from British sizing!

Boden is giving my readers 20% off their purchase PLUS free shipping & returns with code YOGA; hurry though– offer expires this Saturday!



Filed under Fashion

Portland Head Light

Portland Head Light Guide

Ohhh but haven’t you missed your unofficial New England lighthouse guide? It’s been WEEKS. :)

Portland Lighthouses

Last month, we took a mini trip up to Portland, Maine for BF’s cousin’s wedding. While wedding weekend activities didn’t leave much time for exploring the town, I did make sure we stopped at Portland Head Light in Cape Elizabeth on our way in.

Oldest lighthouse in Maine

New England Lighthouses

Maine Coastline

Processed with VSCOcam with s1 preset

The oldest lighthouse in Maine, it was first lit in 1791 and is still pretty darn postcard-perfect today. Worth a visit just as much as the lighthouse itself are the grounds it sits upon, Fort Williams Park. And this COASTLINE. We could have very well parked ourselves there just to sit and soak it in all day.

Warby Parker Tortoise Sunglasses

Green Navy Plaid Shirtdress

Old Navy Puffer Vest

Plaid Shirtdress, GAP [similar 1; 2] | White Puffer Vest, Old Navy (on sale today!) | Riding Boots, Lauren Ralph Lauren [similar] | Tortoise Sunglasses c/o Warby Parker | Pearl Necklace, J.Crew [similar] | Around the World Watch, Urban Outfitters | Camera Purse, Kate Spade [similar]

Kate Spade Camera Purse

What to wear in Maine

Around the World Map Watch

Lighthouse with sunflowers photo

A trip fit for total tourists, but I wouldn’t have it any other way. Can’t wait to make a drive back up to Portland soon to experience more of what the town itself has to offer…!



Filed under Travel

Courtyard Boston Downtown

Courtyard Boston Downtown Review

The night before I moved into college in downtown Boston many moons ago, I stayed with my parents at the Courtyard Marriott right on Tremont Street in the Theater District. Many of my classmates ended up living in the hotel that year [funny story:: Emerson over-accepted!], and I lined up in its ballroom the morning of my graduation. Needless to say, it’s a hotel that is close to my heart.
And it just got a HUGE makeover.

Courtyard Boston Weddings

Let’s back up though:: What is now the Courtyard Boston Downtown was first built in 1925 and served as an Elks Lodge and Hotel… the most expensive and lavish of its kind at that point. It became The Bradford Hotel after the Wall Street Crash of 1929, and has been home to a number of other chains since, until being turned into a Courtyard by Marriott in 2006.

We took a step back to the hotel’s early days last week to celebrate the grand re-opening post its multi-million dollar renovation. I’ll let the video do the talking…

Boston Flapper Dancers

Roaring Twenties Decor

Boston Jazz Bands

We were lucky enough to spend a night in one of the GORGEOUS recently renovated rooms [they do not disappoint!], but what’s most notable about this downtown space is its capacity as a venue. It now boasts 7 meeting rooms totaling 13,000 square feet of function space. Boston brides:: Do NOT overlook this hotel! You cannot beat the atmosphere or the incredible downtown location, and I know should we have chosen to get married in the city, this would be at the top of our list. It’s truly a hidden gem.

1920s Themed Party

1920s Flapper Cake Pops

Courtyard Boston Empire Ballroom

The Empire Ballroom (pictured above) on the first floor is one of the loveliest, most versatile function rooms I have seen in Boston. Just a day before the party, I was working at a career fair in it– totally different vibe!

1920s Flapper Portrait

Courtyard Boston Function Venue Space

Back Bay View Hotels

Upstairs, the 5th floor function space offers multiple additional venue rooms, including The Washington Ballroom with a view of Back Bay [PERFECT for cocktail hours].

Old-Fashioned Mail Shoot

Old Fashioned Phone Booths

[ old phone booths on the 5th floor! ]

Lilly Pulitzer Beaded Flapper Dress

Courtyard Marriott Renovation

Modern Hotel Bathrooms

There is nothing quite like being a tourist in your own city. We had the best stay at the Courtyard Marriott Downtown [amazing mid-week refresher], but I will most certainly be frequenting it for dinner & cocktails at its super chic Post No. 10 bar and restaurant [don’t forget breakfast after your stay!].

Whether you’re visiting Boston as an out-of-towner, are looking for a wedding/shower/bachelorette party venue, or just need a mini escape close to home, I cannot think of a hotel more charming—not to mention convenient—than this to recommend. I am blown away by what a transformation it has gone through– it completely celebrates its roaring 20s roots with an added modern sleekness.

[ Courtyard Boston Downtown ]
[ 275 Tremont Street ]
[ Boston, MA 02116 ]

Full disclosure: I was provided a complimentary one-night stay at the Courtyard Boston. All opinions expressed are my own. Thank you for supporting the businesses that support shell chic’d!

1 Comment

Filed under Boston, Travel